 Online Course

Social for Small Towns

Level Up Your Business with this exclusive Small Town Social Media Course

ARE YOU READY TO

boost sales and expand your reach

USING SOCIAL MEDIA?

Trying to teach people a one-size-fits-all approach to social media doesn’t work. Especially in a small town. We know, because we’ve tried.

We’re here to help you create an AUTHENTIC PRESENCE ON SOCIAL MEDIA that’s true to you and your unique brand.

This course empowers you to communicate with impactful content to elevate your engagement and grow your platform. And it’s created specifically for small businesses in small towns.

a new approach

We don’t believe you found this page by chance. We believe you know you can give MORE.

If you find yourself discouraged with social media, it’s time to refresh your approach. We want to help you enjoy sharing content with the world that you are passionate about — in a way that provides them value while also growing your business.

We want to help you create an online presence that shines a light on your town and your business in a way that hasn’t been done.

If you choose to invest in this course, we will give you a fool-proof roadmap that is proven to decrease overwhelm and burnout while increasing value and engagement.

what we will be covering

Session 1: Social Media Foundations

✓ Why Social Media?
✓ Identify Your Target Audience
✓ Choose Your Platform
Session 2: Creating Content

✓ Content Pillars
✓ Content Planning
✓ Captions
✓ Hashtags
✓ Stories
✓ Design
✓ Posting Your Content
✓ Repurposing Content
✓ Current Trends
Session 3: Measuring Your Success

✓ Analyze Your Data
✓ Establish Goals
✓ Troubleshooting

grow your bank account and followers while creating content you’re proud of

To maximize your business opportunities, you have to go where the people are — and that means social media.

What makes social media stand apart from other marketing tools is that it allows you to build engaging relationships from anywhere, at any given time. You’re able to be sociable with those you’re providing content to.

This course will help you authentically and effectively engage with your audience. We’re walking with you step-by-step as we teach you how to create valuable, personalized content that serves your audience and grows your business.

nurture your relationships
=
elevate your business

what you will receive

Worksheets

✓ Social Media Roadmap
✓ Customer Avatars
✓ Content Pillars
✓ Content Prep Template
✓ Channel Best Practices
Targeted Messaging & Guidance

✓ Over 100 targeted prompts and ideas to help you craft engaging posts, stories, and reels
✓ Tactics to incorporate your small town into your social media plan
✓ A frequently updated list of current trends so you can stay relevant
Bonus Content

✓ Bio Statement Success Formula

✓ 10 Ways to Maximize Your Engagement

✓ 7 Ways to Grow Your Email List on Social Media

THE BOTTOM LINE IS THIS:

more engaged followers
=
more sales

This is the power of social media. Let’s make this your best year yet!

meet your social media strategists

CHELSEA ROBERSON

Chelsea is a nurse by trade, and for the last 11 years she has loved developing relationships at the bedside. However, over the last seven years she has been building her personal brand online to help her run three different businesses. She has gained experience working for a social media company and taken multiple courses online for learning social media best practices. She has a heart for helping others share their passion with the world online.
Chelsea’s passion includes making memories with her two daughters (Scarlett, 4, and Reese, 1) and her husband. She loves to travel, read, and dream big! Her ultimate passion is showing love to others and reminding them everyone has something to offer!
I’m not sure what Enneagram number I am. I’m with Danna on this one! I am sociable, charismatic, encouraging, goal-driven, and a recovering perfectionist.

DANNA LARSON

Danna is a graduate of Iowa State University with a B.A. in Public Relations and an entrepreneur at heart.
After successful stints as a corporate Advertising Account Executive and nonprofit Director of Communications, Danna put her experience to work for her and created her strategic consulting company, Spark Seven.
Danna’s passions include all things music, working on the farm, and cruising the back roads…where she’s probably dreaming up her next business idea.
INFP
Strategic/Adaptability/Positivity/Achiever/Futuristic
And I’ve never taken the Enneagram. Yep, you read that right.

If I’m being totally transparent, I got to the point where I was burnt out on social media. While I love interacting with my audience, I was tired of feeling the obligation to constantly keep up with the algorithm. So I took a break until I could find a way to make it enjoyable again.

Chelsea and I created the course I needed to get back on social media, and now we’re sharing it with you. Since I have applied the strategy we are teaching in this course, social media has actually been fun for me. I feel like I finally have the keys I need to understand how to do this effectively!

And not only do I enjoy social media so much more, it’s impacting my numbers, too:

158% growth in accounts reached
146% growth in accounts engaged
37.5% growth in website traffic

I BELIEVE in what we’re bringing you in this course because it’s been a game changer for me, and I know it can do the same for you!

- Danna

INVESTMENT