Episode 166 // Carli Ullrich of Rural Grit Co.
Today we're with Carli Ullrich of Rural Grit Co. out of Kiron, Iowa (pop. 257). Carli shares her journey of starting her business at just 16 years old while still in high school, how she expanded her product line, and the importance of consistency in growing her brand.
Carli also reflects on her unique approach to business, explaining why she enjoys traveling to meet customers over having a brick-and-mortar store — at least for the time being — and how she finds ways to serve her customers' individual needs.
You’ll love how Carli has grown this business and the joy she finds in connecting with people, whether it's customers or other boutique owners at events.
If you're looking for a fun experience to add to your next event, Rural Grit Co. would be a great pop up to add to the mix!
Find Carli at the links in our show notes, and be sure to go give her a follow.
Listen right here or on these platforms:
“People always ask me, do you want a brick and mortar, do you want a storefront? And sometimes I do. But I really just love traveling to the people.”
- Carli Ullrich
“Now here we are today and I’ve outgrown the shed I built and it’s bursting at the seams, and I have employees, and I’m just really grateful for everything that’s happened.”
- Carli Ullrich
PODCAST SHOW NOTES AND LINKS:
Kiron, Iowa
Geneva Market
Rural Route Ramble
Follow along with Rural Grit Co. here:
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